AI Insights · Timothy · January 2024
Q4 2023 Analysis: Top Delivered Meal Kits & Specialty Foods Apps in Latin America
Sensor Tower’s latest report examines the performance of leading Delivered Meal Kits and Specialty Foods applications in Latin America for Q4 2023. Here's a peek into the trends of top apps in this category on a unified platform.
As the year 2023 came to a close, the Delivered Meal Kits and Specialty Foods category witnessed varied performances across top applications in Latin America. Sensor Tower provides a comprehensive overview of these trends, highlighting key data points for industry stakeholders.
Vivino: Buy the Right Wine
Vivino, a popular wine selection app, showed a robust growth in downloads, starting at 10K in late September and peaking at nearly 15K by Christmas week. Revenue followed a similar uptrend, with a notable increase from $4K to $7K in the final week of December. Weekly active users fluctuated throughout the quarter, ultimately rising from 106K to 111K.
HelloFresh: Meal Kit Delivery
Despite not generating revenue in this region, HelloFresh maintained a steady download rate, hovering around 1K to 1.7K across the quarter. The app's weekly active users saw a modest rise from 34K in September to over 35K by the end of December.
Factor_ Prepared Meal Delivery
Factor_ had a notable increase in downloads during the quarter, starting at a few hundred and surging to over 2K by Christmas. The app's weekly active users depicted a significant growth, jumping from 932 in late September to 3.9K by the year's end.
EveryPlate: Cooking Simplified
EveryPlate experienced fluctuations in downloads, with a dip in October but a rebound to 726 by Christmas week. The app's weekly active users presented a gradual increase, starting at 3.6K and reaching over 4.3K in the same period.
Green Chef: Healthy Recipes
Green Chef saw its downloads remain relatively stable, with figures around a few hundred each week throughout the quarter. The weekly active users showed consistent presence, with a slight increase from 1.8K to 1.9K by the quarter's end.
For more in-depth insights and detailed analytics on app performance, Sensor Tower's platform offers extensive data and analysis tools. The trends observed in the fourth quarter of 2023 reflect the dynamic nature of consumer preferences and market performance in the food delivery app sector.
